top of page

Improving Businesses With Workplace Strategy

Design strategy that takes a long-term approach to design solutions through a thorough understanding of the organization’s long-term and immediate goals.

Kyle Chandler

Client Relations

What Is Workplace Strategy?

Workplace Strategy (WPS) is “the dynamic alignment of an organization’s work patterns with the office environment to enable peak performance and reduce costs.”

Essentially, it’s a design strategy that takes a long-term approach to design solutions through a thorough understanding of the organization’s long-term and immediate goals. In a standard office environment, each company department develops its strategy and plan for success. Workplace strategy optimizes a business’s development by coordinating information and processes across all departments (IT, HR, Finance, etc.). This coordination, in turn, creates a system of departments working in tandem to remove inefficiencies and streamline operations.

Bringing in on a third-party (such as DESIGN+BUILD) to design a workplace strategy involves a systematic approach to improve the effectiveness and efficiency of your workspace by changing the way the space is configured.

Why workplace strategy

An organization’s physical work environment significantly affects people’s behavior and performance. Therefore, workspaces that have been intentionally designed for the success of their employees can expect a significant return on their investment. One of the most common and preventable implications of poor office design is what we call “bubbling.” Bubbling occurs when a business’s workspace does not allow organic growth and creates a disconnection between departments. A strategic workspace design eliminates the risk of ‘bubbling’ by creating an office built for scale and connectivity.

Unfortunately, most workspaces are still being designed to be a means of containment rather than an asset for the business.

Benefits of a successful workplace strategy

Implementing a professional workplace strategy ensures that the office becomes a strategic asset and enables your organization to align how they plan and execute towards goals and objectives. In addition, a top-down dedication to workplace strategy will allow organizations to get the greatest return from their investment.

Potential benefits of WPS include:

  • Greater talent attraction and retention

  • Reduced real estate and facilities costs

  • Improved work performance

  • Increased organizational agility and flexibility

  • Improved communication & collaboration

  • Increased creativity & innovation

  • Increased employee satisfaction and work-life balance

  • Greater brand, image, and cultural identity

  • Reduced environmental impact

  • Healthier work environments

The power of workspace design

The bottom line is that the way we work is changing. The last two years have shown accelerated economic progress and prioritization of employee health that have severely altered the traditional workspace. As a result, strategically planning, designing, and managing the workspace is now necessary to increase the effective use of your space to create a more productive and supportive environment.

A successful modern workplace must evolve to be supportive, flexible, innovative, and agile. For many companies, enabling flexible hybrid working opportunities has allowed them to turn the office into a strategic asset and provide a tangible ROI.

Let DESIGN+BUILD maximize your investment

Not only does WPS create a beautiful and optimized workspace, but a well-designed office is one of the easiest and most cost-effective ways to improve your business.

Whether you’re searching for workplace strategies to improve your physical space or embracing a build-out project, our team of workplace strategy experts has helped hundreds of local companies elevate their businesses through design, innovation, and strategy.

Not sure if we can help your business? Give us a call!

October 26, 2023

Building Analysis: Solving Commercial Real Estate Challenges

Planning a site analysis? Learn how we can help with cost-effective risk mitigation strategies.

October 26, 2023

Overcoming Challenges in the Legal Industry

A comprehensive guide to navigating hybrid work models, bridging multi-generational workforces, and balancing productivity with well-being.

October 26, 2023

WeWork: Creating a Community, Engagement, and Workspace Success Strategy

WeWork, a coworking company once valued at $47 Billion, is facing bankruptcy. Read on for insights on creating a long-term workspace engagement strategy that balances company and employee needs.

August 24, 2023

Lessons Learned from $120 Million Spent on Tenant Improvements

Navigating Workspace Real Estate: Learn from others' mistakes with this comprehensive guide to choosing the right option for your business.

October 12, 2023

Building Analysis: Your Roadmap to Smart Real Estate Decisions

Learn how we mitigate risk from the very beginning with data-driven insights.

Image by Christina @

The Next Big Thing

Are you looking to keep up-to-date on the latest in workplace? Consider subscribing to receive a curated editorial of insights.
bottom of page