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Workplace
Strategy 

 Aligning the employee experience with your organizational objectives through guided real estate decisions, working models, and workplace design.

There’s no one-size-fits-all solution when it comes to the ideal workspace. Every business requires a space tailored to its unique culture, people, and goals.

 

Workspace Strategy is the process of aligning the physical work environment with employee experience, organizational objectives, and leadership priorities. It covers everything from location strategy and working models to data-informed design that reinforces company direction and behavior.

 

The goal is to support outcomes like increased efficiency, sustainability, cultural transformation, and talent attraction—while creating spaces people love to work in.

 

By combining evidence-based research, industry trends, and insights from leadership and employee surveys, a customized strategy is developed. This becomes the foundation and roadmap for the design and construction phases that follow.

What Is Workspace Strategy?

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Creating a “Commute-Worthy” Workspace Experience for Top Legal Talent 

Law firms have had to reconsider and reevaluate their workplace strategies to attract and retain the industry's top talent. 

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Building the Case for Workplace Strategy: Maximizing ROI

Presenting a roadmap to success by optimizing real estate expenditure and keeping leadership aligned.

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Evolving Workplace Expectations: Are You Keeping Up?

There’s never been a better time to look at the emerging expectations of your workforce and make positive changes to meet them.

Our Insights

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Lease of the Year: Inside Bridgewell Resources

Strategic planning with leadership and employees uncovered key relocation opportunities.

The new space in Lake Oswego, OR, reduced real estate expenditure, while initial workplace surveys guided data-driven design that kept organizational needs top of mind.

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Your Path Forward

Schedule your complimentary 20-minute consultation today, and we’ll help bring your vision to life.

Beginning With the End
in Mind

01 

Defining Your Needs

DESIGN+BUILD Workplace Strategy Findings Report 

02

Exploring Market Options

Real Estate Site Selection with Broker

03

Optimizing Your Chosen Sites

Program & Test Fit Deliverable, Budget & Timeline Upfront

04

Negotiating with Landlord

Securing the best commercial lease terms

Viewing Workspace as a Tool to Engage and Inspire.

Starting with a guided workplace strategy can help you gain a competitive edge – invest in a space that embraces change.


By planning for flexibility, your workplace can adapt to new technologies and evolving work patterns. Set your organization up for long-term success and plan for the future today.

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Initiation + Planning

How do we plan for growth?

How will our physical location(s) drive company goals?

How often should our employees come into the office

How will location and workspace reinforce our culture and identity?

Project Definition

How much space do we need?

 

What should our office look and feel like?

How should we plan for our space with our current hybrid policy? What if that changes?

Besides space, what types of collaboration tools and services should we invest in? 

Site Selection

Where should we locate our office?

Is the location easily accessible for employees and clients?

Are there nearby amenities (e.g., restaurants, banks, childcare facilities)?

How does cost compare to other potential locations?

Next Steps...
Design + Construction

What should we keep and what should we change?


How do we prepare our employees for a change to their workplace?

What do those collaboration tools and services look like?

Questions to Answer

Defining client needs from the outset is crucial for ensuring clarity before committing to a space. A well-crafted Workplace Strategy not only answers these questions but also uncovers additional insights to guide your decisions.

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Propeller
Consulting

Portland, OR | Denver, CO | Dallas, TX
Visualizing and defining company values of

flexibility, community, and connection to nature.

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